Cultivating the benefits of Danish produce 

Challenge
We know it’s better for the economy and climate to buy local produce, so why do the Danish public kitchens favour imported produce?

Danish Agriculture & Food Council and Danish Horticulture set out to bridge the gap between growers and buyers.

Solution
We designed an eloquent publication, highlighting three key areas with supporting case studies and aesthetic infographics, that underpins Danish growers’ premium position in the market.